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Wedding Planning 101

“There are no better teachers than the ones who truly love what they do and are willing to share their passion.”


Become a Wedding Planner with the confidence to lead your clients through an efficient and informative planning journey.

This course is unlike any Vancouver Course currently being offered!


DreamGroup has created a truly unique wedding planning program giving students the opportunity to learn from one of Vancouver’s busiest and most reputable wedding planning companies.  This course is unlike any of the typical informational college programs being offered in Vancouver.  Its purpose is not to educate Vancouver’s hopefuls by the hundreds, but rather to enlighten and inspire the career minded individual who has already acquired enough life experience to know that wedding planning is the direction they are meant to take.

This course is made up of 12 in class Sessions and One Field Trip so you can meet some of Vancouver’s most revered industry professionals one on one.  You will also get to meet and speak with some of Vancouver’s most esteemed wedding vendors during in-class presentations. Upon completion of the 12 sessions students will receive a formal Letter of Completion from DreamGroup Productions Inc.

If your desire is to become, not just a planner, but a GREAT wedding planner, then this is the course for you.  Not only learn “the basics” as taught in most planning courses, but be privy to a wealth of detailed advice, insight, and feedback from Vancouver’s leading wedding planning company, DreamGroup Productions.  Learn from the inside out what it takes to succeed as a planner in Vancouver.

Industry professionals choose the DreamGroup Academy to enhance their skill set and give their employees the opportunity to become well rounded where wedding services are concerned.


This course is 12 weeks: Monday evenings from 6:30pm-9:00pm (see below for dates); plus Field Trip date (Often held on a Wednesday with date TBD pending current student schedules)



See what DreamGroup Academy Alumni have to say about this course…

“This program is different from others”

What can I say about my experience at the DreamGroup Academy? WOW! “Taking this course was absolutely the bestView full post »

“Let’s get these parties started!!”

“12 weeks ago I walked into the Vancouver Club for the first time, a ball of nerves, for my first Wedding PlanningView full post »




Instructor: Geneve McNally, Principal Planner & Founding Partner of DreamGroup Productions
Location: Vancouver Club, 915 West Hastings Street, Vancouver
Venue Dress Code: Business Attire (no jeans or sneakers)



Fall Term 2017: $2895.00 plus tax.

The course fee includes a Workbook created by DreamGroup including detailed notes on various subjects, useful tips, and sample spreadsheets. The Fee also includes a light lunch provided on the Field Trip date.

We do offer a payment plan.

25% down to secure your spot with registration form
50% Payment due two weeks prior to course start
Balance due 4 weeks into the course

If you wish to use our payment plan, please add $100 plus tax to the total course fee.




Fall Term Dates are as follows:

Monday, September 11th
Monday, September 18th
Monday, September 25th
Monday, October 2nd
Wednesday, October 11th **changed to Wednesday this week only because Monday is a holiday
Monday, October 16th
Monday, October 23rd
Monday, October 30th
Monday, November 6th
Monday, November 13th
Monday, November 20th
Monday, November 27th



This course is 12 weeks: Monday evenings from 6:30pm-9:00pm (see below for dates); plus Field Trip date (Often held on a Wednesday with date TBD pending current student schedules)



Week 1: Wedding Planning Introduction

  1. What is a Wedding Planner?
  2. Types of Wedding Planning Services
  3. Planning & Coordination Responsibilities
  4. How to define a Client’s Wedding Vision

Week 2: Wedding Budgets Big & Small

  1. Budget Allocation by %
  2. Understanding Expectations
  3. Creating a Budget; in class work practicum and Q&A opportunity

Week 3: Getting Started

  1. Conducting a Winning Consultation
  2. Consultation in Action
  3. Weddings by Culture
  4. Planning the Ceremony

Week 4: Working with the Professionals

  1. DreamGroup Vendor Suggestions
  2. Meeting & Learning; Vendors & Venues
  3. Identifying & Short listing Venues
  4. Contracts & The Art of Negotiating

Week 5: Industry Part 1

  1. Invitations & Favors
  2. Flowers & Decor
  3. Wedding Cakes

Week 6: Industry Part 2

  1. Makeup & Hair
  2. Wedding Attire
  3. Transportation

Week 7: Industry Part 3

  1. Photography
  2. Cinematography
  3. Music; Ceremony & Reception

Week 8:  Industry Part 4

  1. Home Weddings
  2. Working with a Caterer
  3. Party Rentals & Tenting
  4. City Bylaws, Licenses, & Permits

Week 9: Wedding Day Tools

  1. Creating a Wedding Day Timeline; in class work practicum and Q&A opportunity
  2. Understanding Floor Plans

Week 10 & 11: Knowledge Implementation

  1. Consultation Practicum: Students given class time to conduct a consultation with a fellow student giving them an opportunity to experience the consultation process. Instructor will offer advice, feedback and be available for questions
  2. Using the information from your Consultation
    • Define your Client’s Vision
    • Assemble a Budget
    • Assign a Suitable Vendor Team

Week 12: Starting your Own Business

  1. Developing your Skills & Getting Experience
  2. Creating a Business Plan
  3. Defining Your Services
  4. Marketing Yourself
  5. Setting Up Shop
  6. Working with Clients
  7. Professional Associations & Certifications
  8. Not an Entrepreneur?

Field Trip: Meeting the Pros
Visit & Tour the facilities of a:

  1. Wedding Venue x 2
  2. Caterer
  3. Party Rental Company
  4. Florist
  5. Decorator

**Students must make arrangements to car pool independently to each venue.

*Course outline may be modified in order to enhance the learning experience.



“Hi Geneve,

I just wanted to thank you for the opportunity you communicated with us about volunteering at the BCWA’s. It was so overwhelming, in a positive way, seeing the industry right in front of my eyes! All these people I’ve come to know through class and my research were right in front of me. It was hard not to get star struck. The overwhelming realization came and it almost knocked me over, that I am learning from the best of the industry!

Just wanted to share my ‘Aha’ moment with you. And thanks again.”

See more Testimonials